“[The celebrities] kind of unwind, play some poker [and it’s] them against everyone else at the table,” he says. “It’s hand to hand warfare out there.”
And then there’s the matter of bragging rights, especially if an average player beats a bold-face celebrity. Woods may have three Oscar nominations, and Phelps may have won more gold medals than anyone in Olympics history, but in Borgata’s poker room they’re just two more players. “Ego definitely plays a large part of it,” Lupo says.
After offering visitors Atlantic City’s biggest and most diverse entertainment program this summer, Borgata will continue to emphasize its market-leading strategy of mixing things up to entertain its broad demographic base, he says.
Borgata will still be importing the world’s top DJs to spin in its two clubs, Mixx and mur.mur. Working with theatrical booking agency Live Nation, it will also mix things up with shows in its 2,200-seat Event Center and the more intimate 1,000-seat Music Box.
“We’ve got Kansas; Earth, Wind & Fire; Tony Bennett and The Temptations, and that’s just in September,” he says. October will see top draws like Jerry Seinfeld, Frank Sinatra Jr. and John Legend, among others.
Borgata is still waiting for confirmation from artists booked for November and again for New Year’s weekend that will solidify its spot as the market leader in entertainment, Lupo says. The casino will continue its policy of booking arena attractions and presenting them in more intimate surroundings.
“Rather than go sit in a big ugly arena, we have some great places to see entertainment, and we’re continuing to push that entertainment focus here,” he says.
After being away for a couple of weeks, I had to make a trip to our Boardwalk, for inevitably, this time of year brings a hint of sadness to those of us who love all things summer.
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