) Aziz Ansari Is Buried Alive
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Aziz Ansari Is Buried Alive


NBC star and hot comic brings latest ‘act’ to Borgata for four shows July 13-14


By Jeff Schwachter 

Add Comment Add Comment | Comments: 0 | Posted Jul. 11, 2012

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Now, you were at NYU when you first started?


Yeah.


So you were in New York obviously during 9/11? Where were you on that date?


I was in school. I lived in a dorm that was downtown. So I was like downtown. (Coughing). Sorry. 


Is that a remnant of being in the city on 9/11?


No. I was downtown and I was pretty close but — me and other kids from the dorm just started like walking uptown and, yeah, [it was] insane.


So, being there on this historic day what do you remember?


What do I remember? I mean I don’t know if people really want me to do like a 9/11 recap; I’m trying to get them to go to a comedy show, right? Do you ask that in every interview, ‘Where were you on 9/11?’


Well, I mean if you were in the city as a student, it would be a good perspective, but we don’t have to discuss it. On your blog, you write ‘Thanks to Louis C.K. for figuring out the Web.’ You know what I’m talking about there?


Yes.


I’m assuming you mean how to monetize your material in this digital age?


Yeah, I mean just how he, you know — I was with him when he was editing a special and he told me he was going to do the five dollar thing and I wondered if that would really work, if people would download a file that big, if he would be able to get the word out without traditional marketing. And it really worked. And people seemed to really respond to it. As soon as he did it, everyone was asking me, ‘Are you going to do the same thing? Could you do the same thing? Like, this is great please do it!’ And so, it just seemed like, all right, well, that seems to be a model that people respond to. You know, there’s so much frustration when you want to watch a show like, ‘OK, I want to watch Game of Thrones, is that on Netflix?’ No. ‘Is it on iTunes?’ No. Well where is it? I pay like a ton of money a month, like there must be somewhere where I’m like able to get it. And his thing kind of played to that simplicity of, like, it’s five dollars, just get it and you can watch it on anything.


It’s almost a model similar to the record industry now.


Well, you know Radiohead kind of did it before him even and did their whole pay-anything-you-want model or whatever and I think with music it’s a little bit easier because you can just get mp3s on any different site. There’s no — the thing is, the difference with music is you can get it on Amazon or iTunes or you know on any other site that sells mp3s, whereas in video there’s this whole kind of drive to have exclusivity. So if it’s something on Hulu, it’s not on Netflix. If it’s something on iTunes, it’s not on Netflix. You know, there are things like that so that’s the difference.


I haven’t seen any of the clips or anything from your Buried Alive tour.


There are no clips! It’s a live show, so I don’t have a video out yet.


But nobody has bootlegged it on YouTube or anything like that?


No, I kind of tell people no videotaping or any of that because when people see it live, I want them to hear the stuff for the first time, so I don’t want it to be like ruined by someone who’s bootlegging the whole show on YouTube.


Yeah, I guess that’s another frustration that’s special for comedians, whereas bands get their shows bootlegged all the time on YouTube, but people still buy the records. But, like you’re saying, you don’t want people to have the ability to watch the show on YouTube or clips from it and not go see the show or to buy the special when it’s available for five bucks or something like that.


Yeah, it’s a totally different thing and I’m not sure people always understand it. You know, I think when people videotape it they’re not doing it with malicious intent, but they don’t understand what you just said, about how if you put like all of my big bits on YouTube then someone will just watch it and then come to the live show and be like, ‘Oh, well I’ve heard that before.’ And to produce like an hour of material, you know, it’ll take like seven or eight months or even a year to write a whole hour. It’s not like [a stand-up] just gets up there and says whatever is in his head. It’s almost like writing a play; it’s a very thought out thing. So if it’s kind of bootlegged everywhere, you get kind of screwed.


You graduated NYU with a marketing degree is that correct?


Yes.


How has that helped you with your comedy career?


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