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CRDA to Present Master Plan for Tourism District in March

Although the Tourism District Master Plan is due Feb. 1, it won't be presented to the public on that date. However, the CRDA will present the master plan to the public on Monday, March 26, at noon.

By Jeff Schwachter
Add Comment Add Comment | Comments: 2 | Posted Jan. 18, 2012

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John Palmieri addressing a large crowd gathered at the ACHLA luncheon on Thursday, Nov. 10, 2011, talking about the Atlantic City tourism district.

Photo by Lew Steiner

ATLANTIC CITY —  It has been common knowledge that the New Jersey state funding entity, the Casino Reinvestment Development Authority (CRDA), has a deadline of Feb. 1 to complete its state-mandated master plan for the new Atlantic City Tourism District.

The CRDA, through the firm it hired to help devise the master plan, Jones Lang LaSalle, recently launched a Web site for locals and potential visitors to submit input and ideas for the new district.

Additionally, it has set up four public meetings on the important topic, the last of which will be held Thursday, Jan. 26, at 7:30pm in the Our Lady Star of the Sea cafeteria (2652 Atlantic Ave.).

However, Atlantic City Weekly has learned of a major new development in the process, which aims at completely reimagining and renovating the city to make safer, cleaner, and more attractive to developers and tourists alike — citywide.

Although the Tourism District Master Plan is due Feb. 1, it won't be presented to the public on that date. However, the CRDA will present the master plan to the public on Monday, March 26, at noon. The special luncheon will officially be a Metropolitan Business & Citizens Association (MBCA) event and will be held at Resorts, inside the Superstar Theater.

The event should coincide with a new logo and branding of Atlantic City shaping up under the direction of Liza Cartmell, CEO of the newly created Atlantic City Alliance (ACA), which has $30 million a year to spend on marketing the city and rebranding the resort. (Read: Interview with Liza Cartmell)

Tickets ($40) will soon be made available on the MBCA Web site.

The CRDA master plan Web site is revitalizeAC.com.

Gary Hill, community relations director for the MBCA says, "The MBCA is proud to be able to bring to all of Atlantic City a special  business luncheon presentation, the detailed presentation of the Atlantic City tourism district's master plan.
 
"This is truly a new day for a great city and keynote presenter and CRDA executive director John Palmieri will show detailed plans  and vision for the District."

Hill adds that a short question-and-answer session will follow the presentation and that more information will be announced soon.

The luncheon is being sponsored by Stockton College and Resorts Casino Hotel.

"See the plan, see the vision," Hill adds. "Be part of the new Atlantic City!" 

RELATED: Interview with CRDA executive director John Palmieri.
 

What are your thoughts on the tourism district master plan process?

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1. Anonymous said... on Jan 18, 2012 at 02:28PM

“END of MARCH????”

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2. Anonymous said... on Jan 20, 2012 at 12:02PM

“when will tickets go on sale? Is it open to the public?”

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